Help Us Fight Back Against Efforts to Roll Back Gender Justice

Extremist judges will not stop endangering the lives of pregnant people or people who may become pregnant—overturning Roe v. Wade, attacking medication abortion, threatening the future of IVF, and this week at SCOTUS, emergency abortion care.

Our lawyers are waging strategic fights that make clear what is at stake for people who can become pregnant and seek to bolster our fundamental rights to control our lives, futures, and destinies.

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Abortion Values Messaging Guides


Over the past decades, anti-abortion policymakers have worked to erode access to abortion care, making it more difficult, if not impossible, for people to get an abortion, especially in certain parts of the country. While constituents want their elected officials to acknowledge these attacks, they need more. To make progress in this fight, it is essential to affirm our positive vision and values related to the abortion. The tested messages here are meant to be guideposts rather than “talking points.”  These guideposts provide a durable roadmap to strengthen your own authentic values and voice — and ultimately, your impact.

REDUCING PUSHBACK, AVOIDING STIGMA | Helpful Approaches and Dos+Donts

Commonly used phrases and language can seem helpful, but over time contribute to problematic narratives and societal understandings that undercut protections for abortion. These helpful examples can guide you through some of the most common language shifts.


This brief one-pager provides a helpful snapshot of the values core to this messaging, and to connecting with the lived experiences of constituents.